Draw Something creator sells for $200 million. Bought by Zynga.

From obscurity to a $200 million exit in 6 weeks

Draw Something creator sells for $200 million. Bought by Zynga. Ok, this is just nuts. OMGPOP, the company that created the latest hit game, Draw Something, just got bought by Zynga.

Draw Something had acquired 35 million customers in just 6 weeks. They sold yesterday to Zynga for a reported $200 million.

From obscurity to headline news (and jet-plane rich) in 6 weeks.

Stories like this about mobile game companies are typical. Yes, it is nuts but not surprising at all anymore.

The numbers speak for themselves, and the reason is simple:

Games make by far the most money out of all mobile apps. You can tell that by just looking at the top grossing charts.

Business Insider’s Matt Lynley sat down with OMGPOP’s CEO Dan Porter, and Zynga’s Chief Mobile Exec, David Ko to find out more about their decision. Here’s the interview.


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Jet Balagtas

I love code, great design, startups, and solving problems. I believe in contributing to the greater good. Insatiable learner. Entrepreneurial by nature. Marketing DNA.

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